Read The Why Axis: Hidden Motives and the Undiscovered Economics of Everyday Life Online
Authors: Uri Gneezy,John List
The Why Axis: Hidden Motives and the Undiscovered Economics of Everyday Life (42 page)
risk factors for,
154–156
Third World Center (Harvard University),
200
Tiggeman, Kenlie,
131
Time
(magazine),
207
To Kill a Mockingbird
(Lee),
72
Tonti, Lorenzo,
189
Tools of the Mind curriculum,
93–94
,
103
“The Tragedy of the Commons” (Hardin),
55
Tversky, Amos,
80
Two-for-one-matching grant,
180–185
United States
charitable giving in,
171
literacy rate in,
105
US Department of Agriculture,
160
US Department of Education,
91
US Department of Housing and Human Services,
91
US School Nutrition Association,
159–160
University of Central Florida,
173
,
210
University of Maryland,
191
The Very Hungry Caterpillar
(Carle),
94
Violence, programs aimed at reducing teen gun,
151–158
Wallenberg, Raoul,
10
Wall Street Journal
(newspaper),
28
Wang, Charles,
202
Wanlida Corporation,
234–236
,
239
“Warm glow” theory,
184
,
185
,
192–193
“War on poverty,”
91
Weight loss, incentives for,
27
Wentworth Elementary School (Chicago),
64
Wheelchair users,
124–127
Winery, pricing method,
225–227
Winfrey, Oprah,
105
Women
competitiveness and,
13
,
35–46
,
51–53
discrimination against,
115
in labor market,
34
,
35–38
,
108–109
,
115
price negotiation and,
53–55
,
60
public goods and,
55–56
as rulers,
56
salary negotiations and,
35–38
,
58–60
See also
Gender inequality (gender gap)
WonderWork.org
,
14
,
197
,
207–209
,
231
The Wrong Box
(film),
190
Xiamen (China),
234
YAP.
See
Youth Advocate Programs, Inc. (YAP)
Young & Rubicam,
200–201
Youth Advocate Programs, Inc. (YAP),
156–158
Ziff-Davis,
201
Zimmerman, George,
123
Zuckerberg, Mark,
104
Courtesy of the Author
Uri Gneezy
was born and raised in Israel, where he learned applied game theory firsthand in thestreets of Tel Aviv. Dr. Gneezy is the Epstein/Atkinson Endowed Chair in Behavioral Economics and professor of economics and strategy at the Rady School of Management at the University of California, San Diego.
Lloyd de Grane
John A. List
grew up in a working-class family in Wisconsin—where his father drove trucks for a living—and learned economics in hobby markets. Dr. List is the Homer J. Livingston Professor of Economics at the University of Chicago. He has been a research associate at the National Bureau of Economics (NBER) for more than a decade and served as senior economist on the President’s Council of Economic Advisors for environmental and resource economics.
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