MONEY Master the Game: 7 Simple Steps to Financial Freedom (107 page)

BOOK: MONEY Master the Game: 7 Simple Steps to Financial Freedom
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Investment Highlights:
Berkshire Hathaway: Icahn Enterprises L.P., August 2014

Investment Highlights:
Icahn Enterprises L.P., August 2014

Icahn Chart:
Icahn Enterprises L.P., August 2014

David Swensen Photo:
Michael Marsland, Yale University

Warren Buffett Photo:
Kristoffer Triplaar/Sipa USA

Ray Dalio Photo:
Mike McGregor

T. Boone Pickens Photo:
The Milken Institute

Marc Faber Photo:
Getty Images

Charles Schwab Photo:
Getty Images, Chip Somodevilla

Sir John Templeton Photo:
Getty Images, Ron Bull

Ramirez Occupy Cartoon:
By permission of Michael Ramirez and Creators Syndicate, Inc.

This book is designed to provide information that the author believes to be accurate on the subject matter it covers, but it is sold with the understanding that neither the author nor the publisher is offering individualized advice tailored to any specific portfolio or to any individual’s particular needs, or rendering investment advice or other professional services such as legal or accounting advice. A competent professional’s services should be sought if one needs expert assistance in areas that include investment, legal, and accounting advice.

This publication references performance data collected over many time periods. Past results do not guarantee future performance. Additionally, performance data, in addition to laws and regulations, change over time, which could change the status of the information in this book. This book solely provides historical data to discuss and illustrate the underlying principles. Additionally, this book is not intended to serve as the basis for any financial decision; as a recommendation of a specific investment advisor; or as an offer to sell or purchase any security. Only a prospectus may be used to offer to sell or purchase securities, and a prospectus must be read and considered carefully before investing or spending money.

No warranty is made with respect to the accuracy or completeness of the information contained herein, and both the author and the publisher specifically disclaim any responsibility for any liability, loss, or risk, personal or otherwise, which is incurred as a consequence, directly or indirectly, of the use and application of any of the contents of this book.

At the time of this publication, the author is in discussions with Stronghold Wealth Management to enter into some type of business partnership. However, at this time, the author is not an owner of Stronghold, nor does he have any type of referral for compensation relationship.

In the text that follows, many people’s names and identifying characteristics have been changed.

Simon & Schuster

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Copyright © 2014 by Anthony Robbins

All rights reserved, including the right to reproduce this book or portions thereof in any form whatsoever. For information address Simon & Schuster Subsidiary Rights Department, 1230 Avenue of the Americas, New York, NY 10020

First Simon & Schuster hardcover edition November 2014

SIMON & SCHUSTER and colophon are registered trademarks of Simon & Schuster, Inc.

The Simon & Schuster Speakers Bureau can bring authors to your live event. For more information or to book an event contact the Simon & Schuster Speakers Bureau at 1-866-248-3049 or visit our website at
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Interior design by Ruth Lee-Mui

Cover photo by Richie Arthur

Author photo by Navid

Cover design by Impact Republic

Library of Congress Cataloging-in-Publication Data has been applied for.

ISBN 978-1-4767-5780-3

ISBN 978-1-4767-5787-2 (ebook)

Table of Contents

Epigraph

Foreword by Elliot Weissbluth, founder and CEO of HighTower

Introduction by Marc Benioff, founder and CEO of

SECTION 1
WELCOME TO THE JUNGLE: THE JOURNEY BEGINS WITH THIS FIRST STEP

Chapter 1.1: It’s Your Money! It’s Your Life! Take Control

Chapter 1.2: The 7 Simple Steps to Financial Freedom: Create an Income for Life

Chapter 1.3: Tap the Power: Make the Most Important Financial Decision of Your Life

Chapter 1.4: Money Mastery: It’s Time to Break Through

SECTION 2
BECOME THE INSIDER: KNOW THE RULES BEFORE YOU GET IN THE GAME

Chapter 2.0: Break Free: Shattering the 9 Financial Myths

Chapter 2.1: Myth 1: The $13T Lie: “Invest with Us. We’ll Beat the Market!”

Chapter 2.2: Myth 2: “Our Fees? They’re a Small Price to Pay!”

Chapter 2.3: Myth 3: “Our Returns? What You See Is What You Get”

Chapter 2.4: Myth 4: “I’m Your Broker, and I’m Here to Help”

Chapter 2.5: Myth 5: “Your Retirement Is Just a 401(k) Away”

Chapter 2.6: Myth 6: Target-Date Funds: “Just Set It and Forget It”

Chapter 2.7: Myth 7: “I Hate Annuities, and You Should Too”

Chapter 2.8: Myth 8: “You Gotta Take Huge Risks to Get Big Rewards!”

Chapter 2.9: Myth 9: “The Lies We Tell Ourselves”

SECTION 3
WHAT’S THE PRICE OF YOUR DREAMS? MAKE THE GAME WINNABLE

Chapter 3.1: What’s the Price of Your Dreams?: Make the Game Winnable

Chapter 3.2: What’s Your Plan?

Chapter 3.3: Speed It Up: 1. Save More and Invest the Difference

Chapter 3.4: Speed It Up: 2. Earn More and Invest the Difference

Chapter 3.5: Speed It Up: 3. Reduce Fees and Taxes (and Invest the Difference)

Chapter 3.6: Speed It Up: 4. Get Better Returns and Speed Your Way to Victory

Chapter 3.7: Speed It Up: 5. Change Your Life—and Lifestyle—for the Better

SECTION 4
MAKE THE MOST IMPORTANT INVESTMENT DECISION OF YOUR LIFE

Chapter 4.1: The Ultimate Bucket List: Asset Allocation

Chapter 4.2: Playing to Win: The Risk/Growth Bucket

Chapter 4.3: The Dream Bucket

Chapter 4.4: Timing Is Everything?

SECTION 5
UPSIDE WITHOUT THE DOWNSIDE: CREATE A LIFETIME INCOME PLAN

Chapter 5.1: Invincible, Unsinkable, Unconquerable: The All Seasons Strategy

Chapter 5.2: It’s Time to Thrive: Storm-Proof Returns and Unrivaled Results

Chapter 5.3: Freedom: Creating Your Lifetime Income Plan

Chapter 5.4: Time to Win: Your Income Is the Outcome

Chapter 5.5: Secrets of the Ultrawealthy (That You Can Use Too!)

SECTION 6
INVEST LIKE THE .001%: THE BILLIONAIRE’S PLAYBOOK

Chapter 6.0: Meet the Masters

Chapter 6.1: Carl Icahn: Master of the Universe

Chapter 6.2: David Swensen: A $23.9 Billion Labor of Love

Chapter 6.3: John C. Bogle: The Vanguard of Investing

Chapter 6.4: Warren Buffett: The Oracle of Omaha

Chapter 6.5: Paul Tudor Jones: A Modern-Day Robin Hood

Chapter 6.6: Ray Dalio: A Man for All Seasons

Chapter 6.7: Mary Callahan Erdoes: The Trillion-Dollar Woman

Chapter 6.8: T. Boone Pickens: Made to Be Rich, Made to Give

Chapter 6.9: Kyle Bass: The Master of Risk

Chapter 6.10: Marc Faber: The Billionaire They Call Dr. Doom

Chapter 6.11: Charles Schwab: Talking to Chuck, the People’s Broker

Chapter 6.12: Sir John Templeton: The Greatest Investor of the 20th Century?

SECTION 7
JUST DO IT, ENJOY IT, AND SHARE IT!

Chapter 7.1: The Future Is Brighter Than You Think

Chapter 7.2: The Wealth of Passion

Chapter 7.3: The Final Secret

7 Simple Steps: Your Checklist for Success

Acknowledgments

Anthony Robbins Companies

About the Author

A Note on Sources

Index

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BOOK: MONEY Master the Game: 7 Simple Steps to Financial Freedom
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