The Shallows (27 page)

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Authors: Nicholas Carr

BOOK: The Shallows
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In the early stages of solving the puzzle, the group using the helpful software made correct moves more quickly than the other group, as would be expected. But as the test proceeded, the proficiency of the members of the group using the bare-bones software increased more rapidly. In the end, those using the unhelpful program were able to solve the puzzle more quickly and with fewer wrong moves. They also reached fewer impasses—states in which no further moves were possible—than did the people using the helpful software. The findings indicated, as van Nimwegen reported, that those using the unhelpful software were better able to plan ahead and plot strategy, while those using the helpful software tended to rely on simple trial and error. Often, in fact, those with the helpful software were found “to aimlessly click around” as they tried to crack the puzzle.
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Eight months after the experiment, van Nimwegen reassembled the groups and had them again work on the colored-balls puzzle as well as a variation on it. He found that the people who had originally used the unhelpful software were able to solve the puzzles nearly twice as fast as those who had used the helpful software. In another test, he had a different set of volunteers use ordinary calendar software to schedule a complicated series of meetings involving overlapping groups of people. Once again, one group used helpful software that provided lots of on-screen cues, and another group used unhelpful software. The results were the same. The subjects using the unhelpful program “solved the problems with fewer superfluous moves [and] in a more straightforward manner,” and they demonstrated greater “plan-based behavior” and “smarter solution paths.”
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In his report on the research, van Nimwegen emphasized that he controlled for variations in the participants’ fundamental cognitive skills. It was the differences in the design of the software that explained the differences in performance and learning. The subjects using the bare-bones software consistently demonstrated “more focus, more direct and economical solutions, better strategies, and better imprinting of knowledge.” The more that people depended on explicit guidance from software programs, the less engaged they were in the task and the less they ended up learning. The findings indicate, van Nimwegen concluded, that as we “externalize” problem solving and other cognitive chores to our computers, we reduce our brain’s ability “to build stable knowledge structures”—schemas, in other words—that can later “be applied in new situations.”
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A polemicist might put it more pointedly: The brighter the software, the dimmer the user.

In discussing the implications of his study, van Nimwegen suggested that programmers might want to design their software to be less helpful in order to force users to think harder. That may well be good advice, but it’s hard to imagine the developers of commercial computer programs and Web applications taking it to heart. As van Nimwegen himself noted, one of the long-standing trends in software programming has been the pursuit of ever more “user-friendly” interfaces. That’s particularly true on the Net. Internet companies are in fierce competition to make people’s lives easier, to shift the burden of problem solving and other mental labor away from the user and onto the microprocessor. A small but telling example can be seen in the evolution of search engines. In its earliest incarnation, the Google engine was a very simple tool: you entered a keyword into the search box, and you hit the Search button. But Google, facing competition from other search engines, like Microsoft’s Bing, has worked diligently to make its service ever more solicitous. Now, as soon as you enter the first letter of your keyword into the box, Google immediately suggests a list of popular search terms that begin with that letter. “Our algorithms use a wide range of information to predict the queries users are most likely to want to see,” the company explains. “By suggesting more refined searches up front, [we] can make your searches more convenient and efficient.”
30

Automating cognitive processes in this way has become the modern programmer’s stock-in-trade. And for good reason: people naturally seek out those software tools and Web sites that offer the most help and the most guidance—and shun those that are difficult to master. We
want
friendly, helpful software. Why wouldn’t we? Yet as we cede to software more of the toil of thinking, we are likely diminishing our own brain power in subtle but meaningful ways. When a ditchdigger trades his shovel for a backhoe, his arm muscles weaken even as his efficiency increases. A similar trade-off may well take place as we automate the work of the mind.

Another recent study, this one on academic research, provides real-world evidence of the way the tools we use to sift information online influence our mental habits and frame our thinking. James Evans, a sociologist at the University of Chicago, assembled an enormous database on 34 million scholarly articles published in academic journals from 1945 through 2005. He analyzed the citations included in the articles to see if patterns of citation, and hence of research, have changed as journals have shifted from being printed on paper to being published online. Considering how much easier it is to search digital text than printed text, the common assumption has been that making journals available on the Net would significantly broaden the scope of scholarly research, leading to a much more diverse set of citations. But that’s not at all what Evans discovered. As more journals moved online, scholars actually cited fewer articles than they had before. And as old issues of printed journals were digitized and uploaded to the Web, scholars cited more recent articles with increasing frequency. A broadening of available information led, as Evans described it, to a “narrowing of science and scholarship.”
31

In explaining the counterintuitive findings in a 2008
Science
article, Evans noted that automated information-filtering tools, such as search engines, tend to serve as amplifiers of popularity, quickly establishing and then continually reinforcing a consensus about what information is important and what isn’t. The ease of following hyperlinks, moreover, leads online researchers to “bypass many of the marginally related articles that print researchers” would routinely skim as they flipped through the pages of a journal or a book. The quicker that scholars are able to “find prevailing opinion,” wrote Evans, the more likely they are “to follow it, leading to more citations referencing fewer articles.” Though much less efficient than searching the Web, old-fashioned library research probably served to widen scholars’ horizons: “By drawing researchers through unrelated articles, print browsing and perusal may have facilitated broader comparisons and led researchers into the past.”
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The easy way may not always be the best way, but the easy way is the way our computers and search engines encourage us to take.

Before Frederick Taylor introduced his system of scientific management, the individual laborer, drawing on his training, knowledge, and experience, would make his own decisions about how he did his work. He would write his own script. After Taylor, the laborer began following a script written by someone else. The machine operator was not expected to understand how the script was constructed or the reasoning behind it; he was simply expected to obey it. The messiness that comes with individual autonomy was cleaned up, and the factory as a whole became more efficient, its output more predictable. Industry prospered. What was lost along with the messiness was personal initiative, creativity, and whim. Conscious craft turned into unconscious routine.

When we go online, we, too, are following scripts written by others—algorithmic instructions that few of us would be able to understand even if the hidden codes were revealed to us. When we search for information through Google or other search engines, we’re following a script. When we look at a product recommended to us by Amazon or Netflix, we’re following a script. When we choose from a list of categories to describe ourselves or our relationships on Facebook, we’re following a script. These scripts can be ingenious and extraordinarily useful, as they were in the Taylorist factories, but they also mechanize the messy processes of intellectual exploration and even social attachment. As the computer programmer Thomas Lord has argued, software can end up turning the most intimate and personal of human activities into mindless “rituals” whose steps are “encoded in the logic of web pages.”
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Rather than acting according to our own knowledge and intuition, we go through the motions.

 

WHAT EXACTLY WAS
going on in Hawthorne’s head as he sat in the green seclusion of Sleepy Hollow and lost himself in contemplation? And how was it different from what was going through the minds of the city dwellers on that crowded, noisy train? A series of psychological studies over the past twenty years has revealed that after spending time in a quiet rural setting, close to nature, people exhibit greater attentiveness, stronger memory, and generally improved cognition. Their brains become both calmer and sharper. The reason, according to attention restoration theory, or ART, is that when people aren’t being bombarded by external stimuli, their brains can, in effect, relax. They no longer have to tax their working memories by processing a stream of bottom-up distractions. The resulting state of contemplativeness strengthens their ability to control their mind.

The results of the most recent such study were published in
Psychological Science
at the end of 2008. A team of University of Michigan researchers, led by psychologist Marc Berman, recruited some three dozen people and subjected them to a rigorous, and mentally fatiguing, series of tests designed to measure the capacity of their working memory and their ability to exert top-down control over their attention. The subjects were then divided into two groups. Half of them spent about an hour walking through a secluded woodland park, and the other half spent an equal amount of time walking along busy downtown streets. Both groups then took the tests a second time. Spending time in the park, the researchers found, “significantly improved” people’s performance on the cognitive tests, indicating a substantial increase in attentiveness. Walking in the city, by contrast, led to no improvement in test results.

The researchers then conducted a similar experiment with another set of people. Rather than taking walks between the rounds of testing, these subjects simply looked at photographs of either calm rural scenes or busy urban ones. The results were the same. The people who looked at pictures of nature scenes were able to exert substantially stronger control over their attention, while those who looked at city scenes showed no improvement in their attentiveness. “In sum,” concluded the researchers, “simple and brief interactions with nature can produce marked increases in cognitive control.” Spending time in the natural world seems to be of “vital importance” to “effective cognitive functioning.”
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There is no Sleepy Hollow on the Internet, no peaceful spot where contemplativeness can work its restorative magic. There is only the endless, mesmerizing buzz of the urban street. The stimulations of the Net, like those of the city, can be invigorating and inspiring. We wouldn’t want to give them up. But they are, as well, exhausting and distracting. They can easily, as Hawthorne understood, overwhelm all quieter modes of thought. One of the greatest dangers we face as we automate the work of our minds, as we cede control over the flow of our thoughts and memories to a powerful electronic system, is the one that informs the fears of both the scientist Joseph Weizenbaum and the artist Richard Foreman: a slow erosion of our humanness and our humanity.

It’s not only deep thinking that requires a calm, attentive mind. It’s also empathy and compassion. Psychologists have long studied how people experience fear and react to physical threats, but it’s only recently that they’ve begun researching the sources of our nobler instincts. What they’re finding is that, as Antonio Damasio, the director of USC’s Brain and Creativity Institute, explains, the higher emotions emerge from neural processes that “are inherently slow.”
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In one recent experiment, Damasio and his colleagues had subjects listen to stories describing people experiencing physical or psychological pain. The subjects were then put into a magnetic resonance imaging machine and their brains were scanned as they were asked to remember the stories. The experiment revealed that while the human brain reacts very quickly to demonstrations of physical pain—when you see someone injured, the primitive pain centers in your own brain activate almost instantaneously—the more sophisticated mental process of empathizing with psychological suffering unfolds much more slowly. It takes time, the researchers discovered, for the brain “to transcend immediate involvement of the body” and begin to understand and to feel “the psychological and moral dimensions of a situation.”
36

The experiment, say the scholars, indicates that the more distracted we become, the less able we are to experience the subtlest, most distinctively human forms of empathy, compassion, and other emotions. “For some kinds of thoughts, especially moral decision-making about other people’s social and psychological situations, we need to allow for adequate time and reflection,” cautions Mary Helen Immordino-Yang, a member of the research team. “If things are happening too fast, you may not ever fully experience emotions about other people’s psychological states.”
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It would be rash to jump to the conclusion that the Internet is undermining our moral sense. It would not be rash to suggest that as the Net reroutes our vital paths and diminishes our capacity for contemplation, it is altering the depth of our emotions as well as our thoughts.

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